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NEWS

2021-07-09

New premium unit launched in Denmark

Premium unit XO Flex 2022

Imagine having worked on developing a new unit for more than ten years. Hours, days, weeks, months and years of hard work and preparation. And imagine the thrill when we saw the audience’s excitement at the exclusive Danish launch event at the Royal Danish Theater at the Copenhagen harbor.

We are proud to say that the audience were enthusiastic about our new premium product. They were taken by the innovative features never seen before in dentistry and eager to try the unit’s digital and intuitive design. “The design belongs in the digital future,” says Mikkel Buchgreitz, dentist at tandlægen.dk in Allerød Klinikhuset.

Kim Sørensen, CEO and Chief Designer at XO CARE was delighted to see the many positive reactions and the interest expressed by invited dentists. “When we create a new product, the first step is always watching the dentists work and understanding their needs. This is where we find inspiration to what could be done differently, and how we can use technology to create solutions that help dentists work in a better way,” Kim explains.

confederation of Danish Industry

The Confederation of Danish Industry (DI) also noticed the innovative new dental unit and published a story in their newsletter, “Revolution: your dental unit has gone online” (article in Danish).

By the looks of it, the new XO FLOW hits a nerve with its digital and innovative features, and we are looking forward to the international launch at the IDS exhibition in Cologne in Germany on 22 September 2021.

We hope you will find time to visit our stand and see why XO FLOW is like no other unit on the market.

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